The Louis Vuitton Apollo backpack, a standout piece from Kim Jones' pre-fall 2018 collection, quickly cemented its place as a coveted accessory. Its distinctive design, blending the iconic Louis Vuitton monogram with bold color accents and a striking oversized logo, captivated fashion enthusiasts and cemented its status as a modern classic. This article will explore the various iterations of the Apollo backpack, delving into its design features, materials, variations, and enduring appeal within the context of Louis Vuitton's broader history and contemporary fashion landscape.
Released as a part of Kim Jones’ highly anticipated pre-fall 2018 collection, the original Apollo backpack made an immediate impact. The coated canvas, showcasing the iconic LV monogram in a striking navy and white, was contrasted by a vibrant pop of coral pink. This unexpected color combination, a hallmark of Jones' design aesthetic, injected a youthful energy into the traditionally sophisticated Louis Vuitton brand. The pièce de résistance, however, was the oversized, inverted LV logo prominently displayed on the front. This unexpected twist on the classic monogram added a contemporary edge, instantly making the Apollo backpack recognizable and desirable. The strategic placement of the logo, its size, and the inverted orientation, all contributed to a design that was both instantly recognizable as Louis Vuitton and refreshingly modern.
The success of this initial design spurred the creation of several variations, each retaining the core elements of the original while offering different stylistic interpretations. Let's explore some of the most popular versions:
Louis Vuitton Apollo Backpack Monogram Eclipse Gray/Black: This iteration retains the structural design of the original but opts for a more subdued color palette. The Monogram Eclipse canvas, featuring the iconic LV monogram in gray and black on a dark background, offers a sleek and sophisticated alternative to the vibrant navy and coral pink. This version is ideal for those who prefer a more understated, versatile accessory that can seamlessly transition from casual to more formal settings. The absence of the bold coral pink allows the inverted LV logo to take center stage, becoming the focal point of the design. This version appeals to a more mature audience while maintaining the distinctive silhouette and functionality of the original.
Louis Vuitton x fragment Apollo Backpack: This collaboration between Louis Vuitton and Hiroshi Fujiwara's fragment design further elevated the Apollo backpack's status. Fujiwara, known for his minimalist and highly sought-after collaborations, injected his signature understated aesthetic into the design. While specific details may vary depending on the release, collaborations often feature subtle alterations to the original design, potentially incorporating fragment's signature lightning bolt logo or unique color palettes. These limited-edition collaborations often command significantly higher prices in the secondary market, reflecting their exclusivity and the combined appeal of both brands. The fusion of Louis Vuitton's heritage and fragment's contemporary streetwear influence resulted in a backpack that appealed to both luxury and streetwear enthusiasts.
Louis Vuitton Apollo Backpack Monogram Upside Down Ink Navy: This version echoes the original's color scheme, utilizing the navy and white monogram canvas. However, it typically features a slightly different shade of navy and may omit the coral pink accent, simplifying the design. The focus remains on the striking inverted LV logo, which is often more prominent in this version. This understated elegance makes it a versatile choice for a wider range of occasions, from everyday use to more formal settings. The absence of the bright coral pink allows the navy and white monogram to take precedence, creating a sophisticated and timeless aesthetic.
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